Overpricing Your Home: The Silent Deal Killer in 2025

In today’s market, overpricing doesn’t just slow you down—it can cost you thousands. I’ve seen it time and time again: a seller shoots for the moon, ignores the comps, and ends up chasing the market down with price cuts while better-priced homes fly off the shelves.

Let’s break it down.

🚫 What Happens When You Overprice:

• You miss your buyer window. The first two weeks are when serious buyers swarm new listings. If the price is wrong, they’ll scroll right past.

• It looks stale—and suspicious. Buyers start asking, “What’s wrong with it?” after too many days on the market.

• You help your competition. That overpriced home down the street? It makes the correctly priced home look like a steal.

💡 The Psychology Behind It:

Buyers are savvy. They’ve seen every Zestimate, Redfin estimate, and comparable sale within five miles. They know when something feels off—and they’ll wait for a price drop before they even consider stepping in the door.

✅ What to Do Instead:

• Price it at or just under market value. This creates a sense of urgency and can even spark a bidding war.

• Let the data lead, not your emotions. Your memories in the home don’t increase its market value—unfortunately.

• Listen to your agent. (Hopefully that’s me 😉). We’re looking at the numbers daily. Trust the comps, not the neighbor’s opinion.

🎯 Lauren’s Real Talk:

I’d rather have you underpriced and negotiating up than overpriced and watching dust collect.

Price it right the first time, and the market will reward you.

Want me to take a look at your home’s value and tell you where it really stands? No pressure, just real talk.

📩 DM me or email me at LaurenCotner@epique.me and let’s chat.